Pedicures Pay The Bills
The 15-25 Age Group:
These ladies are not only in a hurry, but they usually have pretty nice feet. The effects of age and too many stiletto heels have not yet taken their toll. They are also usually on a limited income. What does this mean to you? They are looking for places that take walk-ins, they do not need the exfoliation or foot file skin removal but they do like the massage. They really just want nice toes and are more prone to get nail art. Create a perfect 30 minute pedicure featuring a light moisturizing massage and nail art for $28.00.
The 26-45 Age Group:
These ladies aren`t just ladies anymore. More and more men in this age range are getting pedicures. Do you have a special men’s pedicure with products scented specifically for men? This age group also needs a little more R & R. The massage is definitely a must but so is the exfoliation as our skin has evolved into something similar to dry leather. Foot files and exfoliation scrubs must accompany these services so that they can literally FEEL what a pedicure has done for them. This age group has a more liberal budget as well and is more likely to splurge on a special service. Hour long pedicure featuring the works for $52.00
The 45-65 Age Group:
What we see the most in this age group is feet or toenails changing due to age, prescription medications or neglect. Client consultations are most recommended at this age group as well since heart conditions requiring blood thinners or diabetes could really alter what your service consists of. Massage may have to be kept light for the patient on blood thinners. No toenail cutting for the Diabetic. Their skin and toenails will present more challenges but you can handle it. You can customize an hour long service for each customer. Tell them what their customized pedicure will entail and why. Everyone LOVES a customized service and it shows you really care about the health of their nails and feet.